Anyone who has started a blog almost inevitably reaches the same question "How do I monetize my blog?" We've heard the success stories of people starting a simple blog, and turning it into a full-time income, and now we want to get a piece of the action. Luckily, there are a few ways to monetize your blog, with the way you choose depending on your own personal preferences, or the blog itself.
The first option, and one that many people choose, is to place advertisements on your blog. This could be in the form of a popup ad that appears when someone first loads the webpage, or a simple text ad in the sidebar of the blog. If you have videos on your blog, you could also add quick ads to the beginning of the video. When you place advertisements on your blog, you receive a small amount of money each time it is viewed, typically a few cents. While this may not sound like a lot, when you get your blog traffic high, it starts to accumulate.
Another option is through sponsored posts. These are essentially long-form advertisements, in which you promote a product or service through a blog post. For example, if you ran a blog about beauty tips, you may have a company that sells cosmetics looking to advertise on your blog. You could then use a blog post to promote their new product, and in exchange you are compensated.
Next, and perhaps the best option, is to sell something directly to your readers. For instance, if you have a blog about painting, you could sell your readers a how-to guide for beginners. With this method you are creating your own product, determining how much you want to sell it for, and then promoting it to your readers. Many people who have successful blogs, and dedicated readers, ultimately turn to this method because it provides them with the most control over their earnings.
Finally, your last option is to simply ask for support. Some people provide content on their blogs for the joy of it, and they hope their readers are enjoying it too. However, running a blog costs time and money, and so it's not uncommon for blog owners to ask their readers for donations to help offset the costs. If you're readers are enjoying your work, chances are at least a few of them won't mind pitching in to help you keep it going.
No matter which method to monetize your blog you choose, you're going to have to get the number of visitors up. If your blog is not seeing a consistent stream of readers, you should focus on this aspect first before trying to make money from it. Use social media to find new readers, optimize your blog for search engines, and start reading up on how you can become a better writer. Focus on providing high quality content for your blog, then getting people to read it, and finally making money from it. If your only goal for your blog is to earn a living, then the quality is likely to suffer, and you will not enjoy the process along the way. Once you have a solid base in place, then you can use the methods listed above to start bringing in a little money for your efforts.